The program has a Work Ethic Scholarship Program. He points out that we're "Profoundly Disconnected". Here's some text from the site.
"ARE YOU PROFOUNDLY DISCONNECTED®?
- * A trillion dollars in student loans.
- * Record high unemployment.
- * Three million good jobs that no one seems to want.
Here's a serious effort we can get behind. This is FANTASTIC.
Join me on Facebook at Dr. Claudia McCulloch